Insightly vs ActiveCampaign: CRM Comparison (2026)
An independent side-by-side comparison of Insightly and ActiveCampaign for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Too early to call — probes still building data.
ChatGPT
Insightly
0 / 692 probes
0%
InvisibleActiveCampaign
Tracking…
No data yet
Perplexity
Insightly
33 / 52 probes
63%
ExcellentActiveCampaign
Tracking…
No data yet
Gemini
Insightly
39 / 52 probes
75%
ExcellentActiveCampaign
Tracking…
No data yet
Claude
Insightly
0 / 80 probes
0%
InvisibleActiveCampaign
Tracking…
No data yet
Copilot
Insightly
2 / 124 probes
2%
PoorActiveCampaign
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Insightly
- ✓Lead and contact management
- ✓Project management
- ✓Advanced reports
- ✓Pre-built business dashboards
- ✓AI Copilot
- ✓Workflow automation
- ✓Custom scoring models
- ✓Unlimited role-based permissions
ActiveCampaign
- ✓Active Intelligence
- ✓Marketing automation
- ✓Email Marketing
- ✓Limited segmentation
- ✓5 actions per automation
- ✓Standard CRM & ecommerce integrations
- ✓1 user
When to choose Insightly
Choose Insightly if your team prioritizes its strengths over ActiveCampaign's. Full guidance populates as Insightly's feature data is indexed.
When to choose ActiveCampaign
Choose ActiveCampaign if your team prioritizes its strengths over Insightly's. Full guidance populates as ActiveCampaign's feature data is indexed.