Insightly vs ActiveCampaign: CRM Comparison (2026)

An independent side-by-side comparison of Insightly and ActiveCampaign for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Insightly
1 / 259 probes
0%
Poor
ActiveCampaign
Tracking…
No data yet
Perplexity
Insightly
113 / 186 probes
61%
Excellent
ActiveCampaign
Tracking…
No data yet
Gemini
Insightly
111 / 186 probes
60%
Excellent
ActiveCampaign
Tracking…
No data yet
Claude
Insightly
5 / 185 probes
3%
Poor
ActiveCampaign
Tracking…
No data yet
Copilot
Insightly
9 / 184 probes
5%
Poor
ActiveCampaign
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Insightly
Starting price
$29/user/month
Free tier
Yes
insightly.com ↗
ActiveCampaign
Starting price
$15/mo
Free tier
—
activecampaign.com ↗

Key Features

Insightly
  • ✓Lead and contact management
  • ✓Project management
  • ✓Advanced reports
  • ✓Pre-built business dashboards
  • ✓AI Copilot
  • ✓Workflow automation
  • ✓Custom scoring models
  • ✓Unlimited role-based permissions
ActiveCampaign
  • ✓Active Intelligence
  • ✓Marketing automation
  • ✓Email Marketing
  • ✓Limited segmentation
  • ✓5 actions per automation
  • ✓Standard CRM & ecommerce integrations
  • ✓1 user

When to choose Insightly

Choose Insightly if your team prioritizes its strengths over ActiveCampaign's. Full guidance populates as Insightly's feature data is indexed.

When to choose ActiveCampaign

Choose ActiveCampaign if your team prioritizes its strengths over Insightly's. Full guidance populates as ActiveCampaign's feature data is indexed.

AI visibility profiles

Is one of these your brand?

Get the full report by email: every crm buyer question we ask, which engines name you, and who gets named instead.

Insightly

insightly.com

ActiveCampaign

activecampaign.com

Free check

Check any brand's AI visibility — free

We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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