Keap vs Insightly: CRM Comparison (2026)

An independent side-by-side comparison of Keap and Insightly for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Keap
Tracking…
No data yet
Insightly
1 / 259 probes
0%
Poor
Perplexity
Keap
Tracking…
No data yet
Insightly
113 / 186 probes
61%
Excellent
Gemini
Keap
Tracking…
No data yet
Insightly
111 / 186 probes
60%
Excellent
Claude
Keap
Tracking…
No data yet
Insightly
5 / 185 probes
3%
Poor
Copilot
Keap
Tracking…
No data yet
Insightly
9 / 184 probes
5%
Poor
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Keap
Starting price
$299/mo
Free tier
—
keap.com ↗
Insightly
Starting price
$29/user/month
Free tier
Yes
insightly.com ↗

Key Features

Keap
  • ✓CRM
  • ✓Automation Builder
  • ✓Sales Pipeline
  • ✓Email & Text
  • ✓Landing Pages
  • ✓Payments
  • ✓Appointments
  • ✓Reporting
Insightly
  • ✓Lead and contact management
  • ✓Project management
  • ✓Advanced reports
  • ✓Pre-built business dashboards
  • ✓AI Copilot
  • ✓Workflow automation
  • ✓Custom scoring models
  • ✓Unlimited role-based permissions

When to choose Keap

Choose Keap if your team prioritizes its strengths over Insightly's. Full guidance populates as Keap's feature data is indexed.

When to choose Insightly

Choose Insightly if your team prioritizes its strengths over Keap's. Full guidance populates as Insightly's feature data is indexed.

AI visibility profiles

Is one of these your brand?

Get the full report by email: every crm buyer question we ask, which engines name you, and who gets named instead.

Keap

keap.com

Insightly

insightly.com

Free check

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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