Fathom Analytics vs WalkMe: Analytics Comparison (2026)

An independent side-by-side comparison of Fathom Analytics and WalkMe for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Fathom Analytics
6 / 33 probes
18%
Average
WalkMe
Tracking…
No data yet
Perplexity
Fathom AnalyticsLeads
11 / 34 probes
32%
Good
WalkMe
0 / 1 probes
0%
Invisible
Gemini
Fathom AnalyticsLeads
11 / 34 probes
32%
Good
WalkMe
0 / 1 probes
0%
Invisible
Claude
Fathom Analytics
6 / 34 probes
18%
Average
WalkMe
Tracking…
No data yet
Copilot
Fathom Analytics
6 / 34 probes
18%
Average
WalkMe
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Fathom Analytics
Starting price
$15/month
Free tier
No
usefathom.com ↗
WalkMe
Starting price
—
Free tier
—
walkme.com ↗

Key Features

Fathom Analytics
  • ✓50 sites included
  • ✓100% data ownership
  • ✓No cookie banners required
  • ✓Unlimited email reports
  • ✓Full analytics history while subscribed
  • ✓Unlimited CSV data exports
  • ✓Privacy law compliance
  • ✓Built for high traffic
WalkMe

Feature data is being indexed.

When to choose Fathom Analytics

Choose Fathom Analytics if your team prioritizes its strengths over WalkMe's. Full guidance populates as Fathom Analytics's feature data is indexed.

When to choose WalkMe

Choose WalkMe if your team prioritizes its strengths over Fathom Analytics's. Full guidance populates as WalkMe's feature data is indexed.

AI visibility profiles

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Fathom Analytics

usefathom.com

WalkMe

walkme.com

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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