Fathom Analytics vs Amplitude: Analytics Comparison (2026)

An independent side-by-side comparison of Fathom Analytics and Amplitude for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Fathom Analytics
Tracking…
No data yet
Amplitude
165 / 185 probes
89%
Excellent
Perplexity
Fathom Analytics
Tracking…
No data yet
Amplitude
130 / 187 probes
70%
Excellent
Gemini
Fathom Analytics
Tracking…
No data yet
Amplitude
132 / 188 probes
70%
Excellent
Claude
Fathom Analytics
Tracking…
No data yet
Amplitude
172 / 185 probes
93%
Excellent
Copilot
Fathom Analytics
Tracking…
No data yet
Amplitude
242 / 255 probes
95%
Excellent
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Fathom Analytics
Starting price
$15/month
Free tier
No
usefathom.com ↗
Amplitude
Starting price
$49/month
Free tier
Yes
amplitude.com ↗

Key Features

Fathom Analytics
  • ✓50 sites included
  • ✓100% data ownership
  • ✓No cookie banners required
  • ✓Unlimited email reports
  • ✓Full analytics history while subscribed
  • ✓Unlimited CSV data exports
  • ✓Privacy law compliance
  • ✓Built for high traffic
Amplitude
  • ✓10K MTUs, up to 2M events
  • ✓Out-of-the-box analytics and templates
  • ✓Session Replay
  • ✓Unlimited feature flags
  • ✓Web Experimentation
  • ✓AI Feedback
  • ✓Unlimited sources and destinations
  • ✓Access to community and academy

When to choose Fathom Analytics

Choose Fathom Analytics if your team prioritizes its strengths over Amplitude's. Full guidance populates as Fathom Analytics's feature data is indexed.

When to choose Amplitude

Choose Amplitude if your team prioritizes its strengths over Fathom Analytics's. Full guidance populates as Amplitude's feature data is indexed.

AI visibility profiles

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Fathom Analytics

usefathom.com

Amplitude

amplitude.com

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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