Nutshell vs HubSpot: CRM Comparison (2026)
An independent side-by-side comparison of Nutshell and HubSpot for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
- ✓Webchat
- ✓AI Chatbot
- ✓Form builder
- ✓Landing pages
- ✓Email Marketing capabilities
- ✓Attribution reporting
- ✓Unlimited contacts & storage
- ✓AI outcomes
- ✓Free Marketing tools
- ✓Free Sales tools
- ✓Free Service tools
- ✓Free Content tools
- ✓Free Data tools
- ✓Free Revenue tools
- ✓Simple marketing automation
- ✓CRM segments
When to choose Nutshell
Choose Nutshell if your team prioritizes its strengths over HubSpot's. Full guidance populates as Nutshell's feature data is indexed.
When to choose HubSpot
Choose HubSpot if your team prioritizes its strengths over Nutshell's. Full guidance populates as HubSpot's feature data is indexed.
AI visibility profiles
Is one of these your brand?
Get the full report by email: every crm buyer question we ask, which engines name you, and who gets named instead.