Freshsales vs ActiveCampaign: CRM Comparison (2026)

An independent side-by-side comparison of Freshsales and ActiveCampaign for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Freshsales
244 / 259 probes
94%
Excellent
ActiveCampaign
Tracking…
No data yet
Perplexity
Freshsales
164 / 186 probes
88%
Excellent
ActiveCampaign
Tracking…
No data yet
Gemini
Freshsales
157 / 186 probes
84%
Excellent
ActiveCampaign
Tracking…
No data yet
Claude
Freshsales
169 / 185 probes
91%
Excellent
ActiveCampaign
Tracking…
No data yet
Copilot
Freshsales
184 / 184 probes
100%
Excellent
ActiveCampaign
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Freshsales
Starting price
—
Free tier
—
freshworks.com ↗
ActiveCampaign
Starting price
$15/mo
Free tier
—
activecampaign.com ↗

Key Features

Freshsales
  • ✓Sales-focused CRM
  • ✓Sell smarter
  • ✓Close faster
  • ✓AI boost
ActiveCampaign
  • ✓Active Intelligence
  • ✓Marketing automation
  • ✓Email Marketing
  • ✓Limited segmentation
  • ✓5 actions per automation
  • ✓Standard CRM & ecommerce integrations
  • ✓1 user

When to choose Freshsales

Choose Freshsales if your team prioritizes its strengths over ActiveCampaign's. Full guidance populates as Freshsales's feature data is indexed.

When to choose ActiveCampaign

Choose ActiveCampaign if your team prioritizes its strengths over Freshsales's. Full guidance populates as ActiveCampaign's feature data is indexed.

AI visibility profiles

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Freshsales

freshworks.com

ActiveCampaign

activecampaign.com

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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