Klaviyo vs ActiveCampaign: Email Marketing Comparison (2026)
An independent side-by-side comparison of Klaviyo and ActiveCampaign for email marketing buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask email marketing questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Too early to call — probes still building data.
ChatGPT
Klaviyo
Tracking…
No data yet
ActiveCampaign
34 / 39 probes
87%
ExcellentPerplexity
Klaviyo
Tracking…
No data yet
ActiveCampaign
37 / 39 probes
95%
ExcellentGemini
Klaviyo
Tracking…
No data yet
ActiveCampaign
39 / 40 probes
98%
ExcellentClaude
Klaviyo
Tracking…
No data yet
ActiveCampaign
612 / 618 probes
99%
ExcellentCopilot
Klaviyo
Tracking…
No data yet
ActiveCampaign
133 / 264 probes
50%
ExcellentScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Klaviyo
- ✓Up to 250 active profiles
- ✓500 emails/month
- ✓150 mobile message credits
- ✓Basic email templates
- ✓Drag-and-drop email editor
- ✓Built-in reporting
- ✓Email support for 60 days
- ✓Marketing automation
ActiveCampaign
- ✓Active Intelligence
- ✓Marketing automation
- ✓Email Marketing
- ✓Standard segmentation
- ✓Unlimited automation actions
- ✓Standard CRM & ecommerce integrations
- ✓Landing pages
- ✓1 user
When to choose Klaviyo
Choose Klaviyo if your team prioritizes its strengths over ActiveCampaign's. Full guidance populates as Klaviyo's feature data is indexed.
When to choose ActiveCampaign
Choose ActiveCampaign if your team prioritizes its strengths over Klaviyo's. Full guidance populates as ActiveCampaign's feature data is indexed.