FullStory vs Simple Analytics: Analytics Comparison (2026)

An independent side-by-side comparison of FullStory and Simple Analytics for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
FullStory
46 / 102 probes
45%
Good
Simple Analytics
Tracking…
No data yet
Perplexity
FullStory
31 / 101 probes
31%
Good
Simple Analytics
Tracking…
No data yet
Gemini
FullStory
34 / 101 probes
34%
Good
Simple Analytics
Tracking…
No data yet
Claude
FullStory
51 / 102 probes
50%
Excellent
Simple Analytics
Tracking…
No data yet
Copilot
FullStory
74 / 594 probes
12%
Below average
Simple Analytics
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

FullStory
Starting price
—
Free tier
Yes
fullstory.com ↗
Simple Analytics
Starting price
$20/user/month
Free tier
Yes
simpleanalytics.com ↗

Key Features

FullStory
  • ✓30,000 monthly sessions
  • ✓12 months of analytics retention
  • ✓Session Replay
  • ✓Basic analytics
  • ✓Debugging tools
  • ✓Core capabilities for 10 users
Simple Analytics
  • ✓Privacy-friendly analytics
  • ✓One-page dashboard
  • ✓No cookies or consent banners
  • ✓EU-hosted and compliant
  • ✓Unlimited pageviews
  • ✓30-day data history
  • ✓API & BI access
  • ✓Custom pricing for enterprise

When to choose FullStory

Choose FullStory if your team prioritizes its strengths over Simple Analytics's. Full guidance populates as FullStory's feature data is indexed.

When to choose Simple Analytics

Choose Simple Analytics if your team prioritizes its strengths over FullStory's. Full guidance populates as Simple Analytics's feature data is indexed.

AI visibility profiles

Is one of these your brand?

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FullStory

fullstory.com

Simple Analytics

simpleanalytics.com

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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