FullStory vs Decodable: Analytics Comparison (2026)

An independent side-by-side comparison of FullStory and Decodable for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
FullStory
49 / 103 probes
48%
Good
Decodable
Tracking…
No data yet
Perplexity
FullStoryLeads
32 / 103 probes
31%
Good
Decodable
0 / 1 probes
0%
Invisible
Gemini
FullStoryLeads
34 / 104 probes
33%
Good
Decodable
0 / 1 probes
0%
Invisible
Claude
FullStory
53 / 103 probes
51%
Excellent
Decodable
Tracking…
No data yet
Copilot
FullStoryLeads
74 / 584 probes
13%
Below average
Decodable
0 / 1 probes
0%
Invisible
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

FullStory
Starting price
—
Free tier
Yes
fullstory.com ↗
Decodable
Starting price
—
Free tier
—
decodable.co ↗

Key Features

FullStory
  • ✓30,000 monthly sessions
  • ✓12 months of analytics retention
  • ✓Session Replay
  • ✓Basic analytics
  • ✓Debugging tools
  • ✓Core capabilities for 10 users
Decodable

Feature data is being indexed.

When to choose FullStory

Choose FullStory if your team prioritizes its strengths over Decodable's. Full guidance populates as FullStory's feature data is indexed.

When to choose Decodable

Choose Decodable if your team prioritizes its strengths over FullStory's. Full guidance populates as Decodable's feature data is indexed.

AI visibility profiles

Is one of these your brand?

Get the full report by email: every analytics buyer question we ask, which engines name you, and who gets named instead.

FullStory

fullstory.com

Decodable

decodable.co

Free check

Check any brand's AI visibility — free

We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

More Analytics Comparisons