Best CRM for small business
Ranked by how often AI assistants recommend the tool, with published entry pricing and a free or low-cost tier weighted up. We ask ChatGPT, Claude, Perplexity, Gemini and Copilot real buyer questions every hour and record which brands they name.
#1HubSpot
99.3% AI citation rate(2126 questions)- From:
- $7/mo/seat
- Free tier:
- yes
- Integrations listed:
- 6
Free Marketing tools · Free Sales tools · Free Service tools
Affordable starter pricing · Comprehensive free tools
#2Zoho CRM
98.9% AI citation rate(2126 questions)- From:
- $14/user/month
- Free tier:
- no
- Integrations listed:
- 8
Lead management · Sales automation · Workflow automation
User-friendly interface · Customizable features
#3Salesforce
92.9% AI citation rate(2126 questions)- Free tier:
- yes
#4Freshsales
90.5% AI citation rate(2126 questions)Sales-focused CRM · Sell smarter · Close faster
Easy to use · Powerful features
#5Pipedrive
64.1% AI citation rate(2126 questions)- From:
- $14/user/month
- Free tier:
- yes
- Integrations listed:
- 8
Lead management · AI-powered report creation · Real-time sales feed
Intuitive user interface · Wide range of integrations
#6Copper
22.8% AI citation rate(2126 questions)- Free tier:
- yes
- Integrations listed:
- 8
Gmail integration · Customizable sales pipelines · Task automation
Seamless integration with Google Workspace · User-friendly interface
#7Insightly
12.6% AI citation rate(2126 questions)- From:
- $29/user/month
- Free tier:
- yes
- Integrations listed:
- 8
Lead and contact management · Project management · Advanced reports
Affordable pricing for small teams · Comprehensive features included
#8Monday CRM
8% AI citation rate(2126 questions)- From:
- $0/month
- Free tier:
- yes
- Integrations listed:
- 2
Up to 3 boards · Up to 3 Docs · 200+ templates
Easy to customize workflows · AI-powered features available
#9Close
7.5% AI citation rate(2126 questions)- From:
- $9/user/month
- Free tier:
- yes
- Integrations listed:
- 6
AI sales agent Chloe · Monthly AI credits per user · Automated workflows
Comprehensive sales features · Powerful AI integrations
#10Nutshell
0.2% AI citation rate(2126 questions)- From:
- $13/user/month
- Free tier:
- yes
- Integrations listed:
- 4
Webchat · AI Chatbot · Form builder
Affordable pricing · Easy to use
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