EasyPost vs Shippo: Shipping & Fulfillment Comparison (2026)

EasyPost and Shippo both offer shipping and fulfillment solutions with discounted rates and features for label creation and tracking. EasyPost emphasizes custom AI insights and omnichannel analytics, while Shippo highlights unlimited store connections and international shipping.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask shipping & fulfillment questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Shippo leads overall — 80% cited vs EasyPost 0% across 10 probes.
ChatGPT
EasyPost
0 / 1 probes
0%
Invisible
Shippo
0 / 1 probes
0%
Invisible
Perplexity
EasyPost
0 / 1 probes
0%
Invisible
ShippoLeads
1 / 1 probes
100%
Excellent
Gemini
EasyPost
0 / 1 probes
0%
Invisible
ShippoLeads
1 / 1 probes
100%
Excellent
Claude
EasyPost
0 / 1 probes
0%
Invisible
ShippoLeads
1 / 1 probes
100%
Excellent
Copilot
EasyPost
0 / 1 probes
0%
Invisible
ShippoLeads
1 / 1 probes
100%
Excellent
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

EasyPost
Starting price
$20/month
Free tier
Yes
easypost.com ↗
Shippo
Starting price
$17/mo
Free tier
Yes
goshippo.com ↗

Key Features

EasyPost
  • ✓Discounted shipping rates
  • ✓Carrier integrations
  • ✓Address verification
  • ✓Label printing
  • ✓Basic multi-carrier tracking
  • ✓Automated claims
  • ✓Custom AI insights
  • ✓Omnichannel analytics
Shippo
  • ✓Best USPS, UPS, FedEx, and DHL Express discounts
  • ✓Unlimited store connections
  • ✓International shipping
  • ✓Automations
  • ✓Return labels
  • ✓Shipment tracking
  • ✓Email support
  • ✓Reporting and analytics

When to choose EasyPost

Choose EasyPost if custom AI insights, automated claims, and omnichannel analytics are priorities. It may also be suitable for users who need a free tier for up to 3000 labels and a wide range of carrier integrations. However, be aware of potential per-label fees beyond the free tier and the need to contact sales for some features.

When to choose Shippo

Choose Shippo if discounted rates across a wide range of carriers, unlimited store connections, international shipping, and integrated return label functionality are key requirements. It also offers multiple user logins and reporting/analytics. Consider its per-label limits on lower tiers and additional costs for API calls.

Frequently Asked Questions

What are the starting prices for EasyPost and Shippo?
EasyPost starts at $20/month. Shippo starts at $17/month.
Do EasyPost and Shippo offer free tiers?
Yes, both EasyPost and Shippo offer free tiers. EasyPost's free tier supports up to 3000 labels. Shippo's free tier has a 30 label limit.
What are the key differences in features between EasyPost and Shippo?
EasyPost's key features include custom AI insights, automated claims, and omnichannel analytics. Shippo's key features include unlimited store connections, international shipping, return labels, and integrated reporting and analytics.
Which carriers do EasyPost and Shippo integrate with?
EasyPost integrates with USPS, FedEx, and various carrier APIs. Shippo offers discounted rates across 40+ carriers, including USPS, UPS, FedEx, and DHL Express.

AI visibility profiles

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EasyPost

easypost.com

Shippo

goshippo.com

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