Majestic vs Moz: SEO Tools Comparison (2026)

Majestic focuses on backlink analysis and site auditing, particularly for identifying broken links, while Moz offers a broader suite of SEO tools with a strong emphasis on AI-driven insights for keywords and content.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask seo tools questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Moz leads overall — 60% cited vs Majestic 20% across 10 probes.
ChatGPT
Majestic
0 / 1 probes
0%
Invisible
MozLeads
1 / 1 probes
100%
Excellent
Perplexity
Majestic
0 / 1 probes
0%
Invisible
Moz
0 / 1 probes
0%
Invisible
Gemini
MajesticLeads
1 / 1 probes
100%
Excellent
Moz
0 / 1 probes
0%
Invisible
Claude
Majestic
0 / 1 probes
0%
Invisible
MozLeads
1 / 1 probes
100%
Excellent
Copilot
Majestic
0 / 1 probes
0%
Invisible
MozLeads
1 / 1 probes
100%
Excellent
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Majestic
Starting price
—
Free tier
—
majestic.com ↗
Moz
Starting price
$99USD / mo
Free tier
—
moz.com ↗

Key Features

Majestic
  • ✓Find broken links on your site
  • ✓Improve user experience
  • ✓Enhance backlink profile
  • ✓Link building opportunities
Moz
  • ✓AI Overviews by Keyword
  • ✓AI Visibility Dashboard
  • ✓Tracked Prompts
  • ✓Tracked AI Models
  • ✓Weekly Prompt Tracking
  • ✓AI Prompt Suggestions
  • ✓AI Content Briefs
  • ✓Pages Crawled per Mo

When to choose Majestic

Majestic is ideal for users prioritizing backlink profile enhancement, broken link identification, and competitor analysis through link data.

When to choose Moz

Moz is suitable for users who need comprehensive SEO tools with AI-powered features for keyword research, content briefs, and tracking AI model visibility in search.

Frequently Asked Questions

What are the key features of Majestic?
Majestic's key features include finding broken links, improving user experience, enhancing backlink profiles, and identifying link-building opportunities.
What are the key features of Moz?
Moz's key features include AI Overviews by Keyword, AI Visibility Dashboard, Tracked Prompts, Tracked AI Models, Weekly Prompt Tracking, AI Prompt Suggestions, AI Content Briefs, and Pages Crawled per Month.
What are the pricing details for Majestic?
Majestic does not display visible pricing information.
What are the pricing details for Moz?
Moz starts at $99 USD per month.

AI visibility profiles

Is one of these your brand?

Get the full report by email: every seo tools buyer question we ask, which engines name you, and who gets named instead.

Majestic

majestic.com

Moz

moz.com

Free check

Check any brand's AI visibility — free

We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

More SEO Tools Comparisons