Saleor vs Swell: Headless Commerce Comparison (2026)

Saleor is a headless commerce platform with a focus on building commerce experiences, offering a free tier and a starting price of $1599/month. Swell is another headless commerce platform, starting at $29/month, but without a free tier.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask headless commerce questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Tied overall — both at 40% cited across 10 probes.
ChatGPT
Saleor
0 / 1 probes
0%
Invisible
Swell
0 / 1 probes
0%
Invisible
Perplexity
Saleor
0 / 1 probes
0%
Invisible
SwellLeads
1 / 1 probes
100%
Excellent
Gemini
Saleor
0 / 1 probes
0%
Invisible
SwellLeads
1 / 1 probes
100%
Excellent
Claude
SaleorLeads
1 / 1 probes
100%
Excellent
Swell
0 / 1 probes
0%
Invisible
Copilot
SaleorLeads
1 / 1 probes
100%
Excellent
Swell
0 / 1 probes
0%
Invisible
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Saleor
Starting price
$1599/month
Free tier
Yes
saleor.io ↗
Swell
Starting price
$29/month
Free tier
—
swell.is ↗

Key Features

Saleor
  • ✓Focus on building commerce experiences
  • ✓Fair API usage policy
  • ✓Ongoing support during delivery
  • ✓Dedicated Slack channel
  • ✓Regular check-ins & tactical sessions
  • ✓Quarterly business reviews
  • ✓Accelerator Add-Ons
  • ✓Customized support packages
Swell
  • ✓Up to 2 admin users
  • ✓Basic reports
  • ✓Priority support
  • ✓Advanced reports

When to choose Saleor

Saleor is suitable for businesses looking for dedicated support, regular check-ins, and customized support packages. It also offers accelerator add-ons and quarterly business reviews.

When to choose Swell

Swell is suitable for businesses that need up to 2 admin users and basic or advanced reports. It also provides priority support.

Frequently Asked Questions

What are the key differences in features between Saleor and Swell?
Saleor’s key features include a focus on building commerce experiences, a fair API usage policy, ongoing support during delivery, a dedicated Slack channel, regular check-ins & tactical sessions, quarterly business reviews, accelerator add-ons, and customized support packages. Swell’s key features include up to 2 admin users, basic reports, priority support, and advanced reports.
Does Saleor offer a free tier?
Yes, Saleor offers a free tier.
Does Swell offer a free tier?
No, Swell does not offer a free tier.
What is the starting price for Saleor?
Saleor's starting price is $1599/month.
What is the starting price for Swell?
Swell's starting price is $29/month.

AI visibility profiles

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Saleor

saleor.io

Swell

swell.is

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