Klaviyo vs ActiveCampaign: Email & SMS Marketing Comparison (2026)
An independent side-by-side comparison of Klaviyo and ActiveCampaign for email & sms marketing buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask email & sms marketing questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
- ✓Up to 250 profiles
- ✓500 emails/month
- ✓150 mobile message credits
- ✓10,000 Composer credits
- ✓Email support for 60 days
- ✓Built-in reporting
- ✓Basic automation
- ✓Segmentation capabilities
- ✓Active Intelligence (limits apply)
- ✓Marketing automation
- ✓Email Marketing
- ✓Limited segmentation
- ✓5 actions per automation
- ✓Standard CRM & ecommerce integrations
- ✓1 user
When to choose Klaviyo
Choose Klaviyo if your team prioritizes its strengths over ActiveCampaign's. Full guidance populates as Klaviyo's feature data is indexed.
When to choose ActiveCampaign
Choose ActiveCampaign if your team prioritizes its strengths over Klaviyo's. Full guidance populates as ActiveCampaign's feature data is indexed.
AI visibility profiles
Is one of these your brand?
Get the full report by email: every email & sms marketing buyer question we ask, which engines name you, and who gets named instead.
klaviyo.com
activecampaign.com