GetResponse vs Klaviyo: Email Marketing Comparison (2026)
GetResponse and Klaviyo both offer free tiers for email marketing. GetResponse provides unlimited monthly email sends, AI-powered content generators, and webinars (not in lower tiers), while Klaviyo focuses on a profile-based model with limits on active profiles, emails, and mobile message credits.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask email marketing questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
- ✓Unlimited monthly email sends
- ✓AI-powered content generators
- ✓Landing page builder
- ✓Signup forms and popups
- ✓Abandoned cart recovery
- ✓Webinars
- ✓Custom automation workflows
- ✓Up to 250 active profiles
- ✓500 emails/month
- ✓150 mobile message credits
- ✓Basic email templates
- ✓Drag-and-drop email editor
- ✓Built-in reporting
- ✓Email support for 60 days
- ✓Marketing automation
When to choose GetResponse
GetResponse is suitable for users who require unlimited email sends, AI-powered content generation, and advanced features like webinars and custom automation workflows. It is also beneficial for users seeking integrations with platforms such as Shopify, Salesforce, and WordPress.
When to choose Klaviyo
Klaviyo is a good option for small businesses or individuals who need to manage up to 250 active profiles and send up to 500 emails per month. It includes SMS marketing and offers a drag-and-drop email editor with built-in reporting.