AWeber vs Klaviyo: Email Marketing Comparison (2026)

Klaviyo offers a free tier with specific feature limitations, while AWeber also offers a free tier. Pricing for AWeber starts at $79, while Klaviyo starts at $0/month.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask email marketing questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
AWeber
2 / 186 probes
1%
Poor
Klaviyo
Tracking…
No data yet
Perplexity
AWeber
33 / 186 probes
18%
Average
Klaviyo
Tracking…
No data yet
Gemini
AWeber
35 / 186 probes
19%
Average
Klaviyo
Tracking…
No data yet
Claude
AWeber
0 / 210 probes
0%
Invisible
Klaviyo
Tracking…
No data yet
Copilot
AWeber
11 / 232 probes
5%
Poor
Klaviyo
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

AWeber
Starting price
$79
Free tier
Yes
aweber.com
Klaviyo
Starting price
$0/month
Free tier
Yes
klaviyo.com

Key Features

AWeber

Feature data is being indexed.

Klaviyo
  • Up to 250 active profiles
  • 500 emails/month
  • 150 mobile message credits
  • Basic email templates
  • Drag-and-drop email editor
  • Built-in reporting
  • Email support for 60 days
  • Marketing automation

When to choose AWeber

Choose AWeber if your budget allows for a starting price of $79 and you do not require the specific features listed for Klaviyo, which offers a free tier up to 250 profiles and 500 emails/month.

When to choose Klaviyo

Choose Klaviyo if you need a free tier that includes up to 250 active profiles, 500 emails/month, 150 mobile message credits, basic email templates, a drag-and-drop email editor, built-in reporting, email support for 60 days, and marketing automation. It is also suitable if you are a small business, value SMS marketing, and prefer an easy-to-use interface, provided you can operate within the limits of 250 profiles and 500 emails per month, and are aware of the basic support after 60 days.

Frequently Asked Questions

What are the key differences in free tiers?
Klaviyo's free tier includes up to 250 active profiles, 500 emails/month, 150 mobile message credits, basic email templates, a drag-and-drop email editor, built-in reporting, email support for 60 days, and marketing automation. AWeber also offers a free tier, but the specific features and limitations are not provided.
What are the starting prices for each platform?
AWeber's starting price is $79. Klaviyo's starting price is $0/month.
Does either platform offer SMS marketing?
Klaviyo includes SMS marketing as a pro, with 150 mobile message credits in its free tier. Information regarding AWeber's SMS marketing capabilities is not provided.
What kind of support is offered by Klaviyo?
Klaviyo offers email support for 60 days in its free tier, with basic support after 60 days.

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