Simple Analytics vs Branch Metrics: Analytics Comparison (2026)

An independent side-by-side comparison of Simple Analytics and Branch Metrics for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Simple AnalyticsLeads
4 / 34 probes
12%
Below average
Branch Metrics
0 / 1 probes
0%
Invisible
Perplexity
Simple AnalyticsLeads
6 / 34 probes
18%
Average
Branch Metrics
0 / 1 probes
0%
Invisible
Gemini
Simple AnalyticsLeads
5 / 34 probes
15%
Below average
Branch Metrics
0 / 1 probes
0%
Invisible
Claude
Simple Analytics
2 / 34 probes
6%
Below average
Branch Metrics
Tracking…
No data yet
Copilot
Simple Analytics
3 / 34 probes
9%
Below average
Branch Metrics
Tracking…
No data yet
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Simple Analytics
Starting price
$20/user/month
Free tier
Yes
simpleanalytics.com ↗
Branch Metrics
Starting price
—
Free tier
—
branch.io ↗

Key Features

Simple Analytics
  • ✓Privacy-friendly analytics
  • ✓One-page dashboard
  • ✓No cookies or consent banners
  • ✓EU-hosted and compliant
  • ✓Unlimited pageviews
  • ✓30-day data history
  • ✓API & BI access
  • ✓Custom pricing for enterprise
Branch Metrics

Feature data is being indexed.

When to choose Simple Analytics

Choose Simple Analytics if your team prioritizes its strengths over Branch Metrics's. Full guidance populates as Simple Analytics's feature data is indexed.

When to choose Branch Metrics

Choose Branch Metrics if your team prioritizes its strengths over Simple Analytics's. Full guidance populates as Branch Metrics's feature data is indexed.

AI visibility profiles

Is one of these your brand?

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Simple Analytics

simpleanalytics.com

Branch Metrics

branch.io

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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