Mode Analytics vs Fathom Analytics: Analytics Comparison (2026)

An independent side-by-side comparison of Mode Analytics and Fathom Analytics for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Mode Analytics
Tracking…
No data yet
Fathom Analytics
3 / 14 probes
21%
Average
Perplexity
Mode Analytics
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
5 / 15 probes
33%
Good
Gemini
Mode Analytics
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
5 / 15 probes
33%
Good
Claude
Mode Analytics
Tracking…
No data yet
Fathom Analytics
3 / 15 probes
20%
Average
Copilot
Mode Analytics
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
3 / 15 probes
20%
Average
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Mode Analytics
Starting price
—
Free tier
Yes
mode.com ↗
Fathom Analytics
Starting price
$15/month
Free tier
No
usefathom.com ↗

Key Features

Mode Analytics
  • ✓Ad Hoc Analysis
  • ✓Advanced Analytics
  • ✓Interactive Dashboards
  • ✓Self-Service Reporting
  • ✓Explorable, Reusable Datasets
  • ✓Custom Data Apps
Fathom Analytics
  • ✓50 sites included
  • ✓100% data ownership
  • ✓No cookie banners required
  • ✓Unlimited email reports
  • ✓Full analytics history while subscribed
  • ✓Unlimited CSV data exports
  • ✓Privacy law compliance
  • ✓Built for high traffic

When to choose Mode Analytics

Choose Mode Analytics if your team prioritizes its strengths over Fathom Analytics's. Full guidance populates as Mode Analytics's feature data is indexed.

When to choose Fathom Analytics

Choose Fathom Analytics if your team prioritizes its strengths over Mode Analytics's. Full guidance populates as Fathom Analytics's feature data is indexed.

AI visibility profiles

Is one of these your brand?

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Mode Analytics

mode.com

Fathom Analytics

usefathom.com

Free check

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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