GoSquared vs Heap: Analytics Comparison (2026)

GoSquared and Heap are analytics platforms that differ in pricing structure, feature sets, and data retention.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
GoSquared
Tracking…
No data yet
Heap
70 / 102 probes
69%
Excellent
Perplexity
GoSquared
Tracking…
No data yet
Heap
81 / 101 probes
80%
Excellent
Gemini
GoSquared
Tracking…
No data yet
Heap
79 / 101 probes
78%
Excellent
Claude
GoSquared
Tracking…
No data yet
Heap
66 / 102 probes
65%
Excellent
Copilot
GoSquared
Tracking…
No data yet
Heap
303 / 594 probes
51%
Excellent
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

GoSquared
Starting price
$9/month
Free tier
—
gosquared.com ↗
Heap
Starting price
—
Free tier
Yes
heap.io ↗

Key Features

GoSquared
  • ✓100,000 pageviews
  • ✓3 projects
  • ✓Unlimited team sharing
  • ✓Email Reports
  • ✓UTM Campaign Tracking
  • ✓Event Tracking
  • ✓Email support
  • ✓GDPR Compliant
Heap
  • ✓Core analytics charts
  • ✓Unlimited enrichment sources
  • ✓6 months data history
  • ✓SSO

When to choose GoSquared

Choose GoSquared for a transparent pricing model, specific limits on pageviews and projects, and features like UTM Campaign Tracking and Email Reports. It offers email support and is GDPR Compliant. A 7-day free trial is available.

When to choose Heap

Choose Heap if a free tier is a priority, offering core analytics charts and unlimited enrichment sources with 6 months of data history. SSO is included. Custom pricing applies to larger plans, and support varies by plan.

Frequently Asked Questions

What are the pricing differences between GoSquared and Heap?
GoSquared has a starting price of $9/month, while Heap does not list a starting price and uses custom pricing for larger plans. Heap offers a free tier, whereas GoSquared does not have a free-forever plan but provides a 7-day free trial.
What are the key feature differences between GoSquared and Heap?
GoSquared offers specific features such as 100,000 pageviews, 3 projects, unlimited team sharing, email reports, UTM Campaign Tracking, Event Tracking, and GDPR compliance. Heap provides core analytics charts, unlimited enrichment sources, 6 months of data history, and SSO.
How do their support models compare?
GoSquared includes email support. Heap's support varies by plan.
Do either GoSquared or Heap offer free options?
Heap offers a free tier. GoSquared does not have a free-forever plan but provides a 7-day free trial.

AI visibility profiles

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GoSquared

gosquared.com

Heap

heap.io

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