Clarity AI vs Fathom Analytics: Analytics Comparison (2026)

An independent side-by-side comparison of Clarity AI and Fathom Analytics for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Too early to call — probes still building data.
ChatGPT
Clarity AI
Tracking…
No data yet
Fathom Analytics
5 / 25 probes
20%
Average
Perplexity
Clarity AI
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
9 / 26 probes
35%
Good
Gemini
Clarity AI
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
9 / 26 probes
35%
Good
Claude
Clarity AI
Tracking…
No data yet
Fathom Analytics
5 / 26 probes
19%
Average
Copilot
Clarity AI
0 / 1 probes
0%
Invisible
Fathom AnalyticsLeads
5 / 26 probes
19%
Average
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Clarity AI
Starting price
—
Free tier
—
clarity.ai ↗
Fathom Analytics
Starting price
$15/month
Free tier
No
usefathom.com ↗

Key Features

Clarity AI

Feature data is being indexed.

Fathom Analytics
  • ✓50 sites included
  • ✓100% data ownership
  • ✓No cookie banners required
  • ✓Unlimited email reports
  • ✓Full analytics history while subscribed
  • ✓Unlimited CSV data exports
  • ✓Privacy law compliance
  • ✓Built for high traffic

When to choose Clarity AI

Choose Clarity AI if your team prioritizes its strengths over Fathom Analytics's. Full guidance populates as Clarity AI's feature data is indexed.

When to choose Fathom Analytics

Choose Fathom Analytics if your team prioritizes its strengths over Clarity AI's. Full guidance populates as Fathom Analytics's feature data is indexed.

AI visibility profiles

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Clarity AI

clarity.ai

Fathom Analytics

usefathom.com

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We ask the buyer questions in this market across ChatGPT, Claude, Gemini, Perplexity and Copilot, and show you who gets named.

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