Plausible vs FullStory: Analytics Comparison (2026)

An independent side-by-side comparison of Plausible and FullStory for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

FullStory leads overall57% cited vs Plausible 22% across 1000 probes.
ChatGPT
Plausible
22 / 86 probes
26%
Average
FullStoryLeads
48 / 86 probes
56%
Excellent
Perplexity
Plausible
26 / 86 probes
30%
Good
FullStoryLeads
35 / 86 probes
41%
Good
Gemini
Plausible
25 / 85 probes
29%
Average
FullStoryLeads
37 / 87 probes
43%
Good
Claude
Plausible
25 / 86 probes
29%
Average
FullStoryLeads
41 / 86 probes
48%
Good
Copilot
Plausible
14 / 156 probes
9%
Below average
FullStoryLeads
123 / 156 probes
79%
Excellent
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Plausible
Starting price
$9/month
Free tier
Yes
plausible.io
FullStory
Starting price
Free tier
Yes
fullstory.com

Key Features

Plausible
  • Privacy-focused web analytics
  • Real-time dashboard
  • Codeless goals tracking
  • Custom events tracking
  • Automatic scroll depth tracking
  • Built-in bot filtering
  • API access
  • Team management
FullStory
  • 30,000 monthly sessions
  • 12 months of analytics retention
  • Session Replay
  • Basic analytics
  • Debugging tools
  • Core capabilities for 10 users

When to choose Plausible

Choose Plausible if your team prioritizes its strengths over FullStory's. Full guidance populates as Plausible's feature data is indexed.

When to choose FullStory

Choose FullStory if your team prioritizes its strengths over Plausible's. Full guidance populates as FullStory's feature data is indexed.

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